REBRANDING &
MARKETING STRATEGY
Solar Ear
Solar Ear’s brand identity didn’t reflect its trustworthiness and innovation. We helped them rebuild their website and visual communication, refreshing the business and giving it a more modern touch. We also reformulated their brand strategy and online presence.
INNOVATION & IDEATION
ABInbev
To foster innovation, we created new concepts for ABInbev brands in Brazil (Skol and Brahma), Colombia (Club Colombia), South Africa (Castle Lite), and Australia (Corona). Our ideation brought to light the development of new mobile apps, POS materials, and consumer activations.
BRAND IDENTITY &
MARKETING STRATEGY
North Shore Riders
North Shore Riders is an innovative surfwear brand that asked our help to create its brand identity and differentiate it in the market. We also made the brand business plan and developed the marketing and activation strategies.
DIGITAL MARKETING
Prime Car Services
Prime Car Services contacted us to enhance its almost non-existent digital presence. We rebuilt their website and developed a digital marketing strategy for their services, increasing sales by more than 30%.
COMMUNICATION STRATEGY
Diageo
We evaluated Guinness’s advertising and communication strategy in Africa. We discussed the relevance of advertising, its relation to brand identity, the cultural impact on the target audience, and brand equity.